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Google AdWords (PPC)

Google AdWords (PPC)

  • Hands-on Training
  • 5 Certification Support
  • Weekday-Weekend Batches
Certification
Training For :

Programme Highlights

Pay per click is an advertising method on internet, used to direct traffic to website in which advertiser has to pay publisher for each single click. Generally, in PPC marketing Ads are shown on other websites, where on every click advertiser has to pay a fixed amount to the publisher. PPC, is the most beneficial method to bring more traffic to a website.

COURSE CURRICULUM

  • Introduction of Google AdWords
  • Understanding Advertising Goals
  • Keyword research
  • Creating campaigns and ad groups
  • Bidding Strategy
  • Campaign Optimization
  • Campaign reporting
  • Billing & Accounts
  • Search Advertising Module
  • Display Advertising Module
  • Video Advertising Module
  • Mobile Advertising Module
  • Re-Targeting Module
  • Keyword Planning for Paid Marketing
  • On page Optimization for Paid Marketing
  • Landing Page Creation
  • Ad Making Strategies
  • Geo targeting of Ads
  • Bidding
  • Campaign Designing
  • Campaign Optimization
  • Conversion Tracking
  • Conversion Optimization
  • Learn Re-Marketing Concept
  • Ad Extension: Sitelinks,Call,Location,Callout etc.
  • How to add negative keywords

CERTIFICATES

  • Google AdWords Certification *
    • AdWords Fundamentals
    • Search Advertising
    • Display Advertising
    • Mobile Advertising
    • Video Advertising
    • Shopping Advertising
  • Training Institute Certificate

OPPORTUNITIES

  • Students – Career Growth Opportunities
  • Professionals – Open gates for Multiple Industries
  • Business Owner – Business Growth Opportunities
  • Freelance – Earn Money Online/ Work From Home

CONVENIENCE

  • Back Up Classes
  • Life Time Support
  • Flexiable Class Timing

PLACEMENT

  • Job Assistance and Interview Scheduling
Other Course Details
Course Category : Certification Courses
Duration : 20+ Hours
Opportunities : Life Time Membership

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Course Components

Digital Marketing Fundamentals

Learn the fundamentals of digital marketing along with complete understanding of digital marketing process.

Website Planning, Designing & Creation

Learn to plan & build modern websites from scratch.

Search Engine Optimization

Start earning by doing SEO jobs. Get full hands on experience.

Search Engine Marketing (AdWords/SEM/PPC)

Capability to plan & run AdWords campaign & generate leads.

Display is Stronger Than Ever

Learn how to run flash, banner and various other form of advertisement on third party websites.

Social Media Optimization

Master the art of building brands on social media.

Online Lead Generation

Master the art of generating leads online & converting them into sales by creating landing pages.

Cyber Laws

Study how to product your data & content online.

E-Mail Marketing

Plan & execute engaging E-mail campaigns to generate leads.

Mobile Marketing

Learn how to promote product service through mobiles?

YouTube Marketing

Generate leads, do brand building make movies & ads on youtube.

Google Analytics

Measure, Analyse and improve the performance of your online marketing campaigns.

Google Adsense

Learn secret technique how makes thousands of dollars every month with adsense and blogging.

Affiliate Marketing

Practical knowledge about earning online by referrals.

Content Marketing

Learn how to build engaging content to attract customers.

Inbound Marketing

Inbound marketing earns the attention of customers & makes the company easy to be found.

Live Projects

Working on Live Projects.

E-commerce Promotions

How to sell products on an E-commerce websites.

Online Reputation Management

Why online reputation management is need of hour?

Earn Money As Freelancer

Practical tips on working as freelancer & earning upto 50k per month.

Doubt Session

Relax Let’s talk Strategy & Solve your problems.

Become a Google Certified Professional

1 Training Program - 10 Certifications

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